Re-Design Project I Face Cleaner
DYSON FACE CLEANER
This is a group project given within the scope of HOWEST University Design for Identity program. Brief: To take an affordable product from Action stores, examine it and redesign it in a meaningful way by adapting it to a brand and persona of our choice. Dyson Face Cleaner aims to provide frequent travellers, such as flight attendants, with quick and thorough facial care during their travels.
HOWEST University
Dyson
2023
Group Project : Busra Akata, Alyssa Desloovere, Aleyna Arın
Personal Care Products
Travel Size
Scope of work
Industrial Design
Innovative Re-Design
Re-Branding
Problem
After busy working hours, flight attendants want to rest, do skin care, and spend some time for themselves between their two flights. At the same time, with their limited luggage allowance, it is difficult for them to carry personal care products and especially wet products such as face cleaner. As a solution to these problems, DYSON Face Cleaner has a leak-proof chamber at the bottom and the user can easily clean their face by placing the face cleansing gel in this section. In addition, its head, which is made of silicone material and affects different facial problems with different speeds of vibration, dries easily after use.
Challange
It is known that a brand known for pioneering innovations in its field, such as DYSON, has been reinterpreting existing technologies for years by developing them, and reducing them to the minimal but effective capabilities it brought to such a compact product was one of the great challenges experienced in this process. Within the scope of this project, user interviews were conducted with 4 hostesses, and their pain points were identified at the beginning of the project.